For Farrow & Ball, the UK company known for craftsmanship in paint and wallpaper, Magrino builds brand awareness, acclaim and demand in the U.S. With a public relations campaign that includes national and regional media outreach and strategic alliances, Magrino has secured more than 1.5 billion media impressions in two years.
CEO Don Henshall welcomes guests at the opening of Farrow & Ball’s Upper East Side showroom in Manhattan.
The showroom color wall shows the complete palette of 132 Farrow & Ball paint colors.
Magrino has launched numerous wallpaper collections for Farrow & Ball and introduced the brand to new audiences through media placements and collaborations.
To launch the Upper East Side showroom in Manhattan, the brownstone was wrapped in Farrow & Ball’s iconic wallpaper.
Magrino helps Farrow & Ball reach new audiences by establishing alliances with companies like Christie’s.
Farrow & Ball designed the IMG Lounge and served as the Official Paint Supplier of Fall 2013 Mercedes-Benz New York Fashion Week.