Magrino was hired to raise the profile of Stolichnaya® Premium Vodka and its ultra-luxury offering elit™ by Stolichnaya®, while repositioning the brand as a best-in-class vodka within the premium spirits category. In three years we launched nine variants, promoted two advertising campaigns, and secured three billion media impressions.
Stolichnaya® premuim flavored vodka series
Bill Rancic at the launch of the elit™ by Stolichnaya® pristine water series: The Himalayan edition in Los Angeles
Darren Aronofsky, recipient of the Stoli Film Pioneer Award event during Tribeca Film Festival
Nicole Murphy and Michael Strahan at the launch of the elit™ by Stolichnaya® pristine water series: The Himalayan edition in New York City